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Day in the life: Tracy Reid

Practically Perfect PA

Complex travel arrangements – flights, hotels, trains, visas. Processing expense claims. I would be lost without the Microsoft Outlook calendar reminders, the Snipping Tool and Skyscanner! Can you recommend any events, books, publications, websites, and training programmes for other assistants?

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Email Triage: What it is and how it can help you

ProAssisting Blog

Then, I go through the number of Microsoft Outlook invites that are sprinkled throughout and delete the ones that I can and leave the ones that need to be accepted on Monday morning in my inbox. Then I quickly scan through for any emails from my boss as action items for the upcoming week. Stay in the know!

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Day in the life: Tracy Reid

Practically Perfect PA

Complex travel arrangements – flights, hotels, trains, visas. Processing expense claims. I would be lost without the Microsoft Outlook calendar reminders, the Snipping Tool and Skyscanner! Can you recommend any events, books, publications, websites, and training programmes for other assistants?

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I wish I had known sooner

Practically Perfect PA

Within my first week I was being asked and expected to assist the team with various admin tasks using systems that I had never used or had training on. Even though my team members didn’t know the processes, I searched out other PAs in the overall department, and invited them to a ‘get to know each other’ lunch.

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Building Traffic With SEO: Five All-Purpose Tips

Andrea Kalli

Once you’ve perfected processes, automate them. From online bots to outsourced employees, there are hundreds of ways to cut down on development time and eliminate labor-intensive processes. Target your rivals, not the search engine itself, and you will enjoy a great level of search-related success.

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Four Tips for Highly Effective Content Marketing

Andrea Kalli

Great content is not just an interesting diversion or attention-grabbing piece of information – it is an opportunity to move your readers through the sales process. One of the most famous sales processes is known as AIDA – attention, interest, decision, action. Build your content as a part of that sales process.

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Using Videos to Develop the Perception of a Personal Relationship.

Andrea Kalli

Consider this: how many times have you been faced with the necessity to call your cable or insurance company and found yourself dreading the process? With video marketing, you can make the process even better. Use your videos as a tool to tell them about your small business and your products in a professional yet conversational manner.