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The Predictions for Small Business Saturday 2023 Are In—Here’s How to Optimize Them for Your Business

Success

It’s creeping up faster than we thought—the series of holidays that can make or break your bottom line for the year. Originally launched 13 years ago as a campaign from American Express , the day is meant to inspire consumers to turn to their own communities for holiday gift shopping. My advice is not to use it,” she says.

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10 Super-Charged Ways to Grow Your Company in 2017

Andrea Kalli

Plan your holiday marketing strategies ahead of time. Commit to include more holiday and celebration videos in your messaging efforts. Promote your email newsletter more, add curated content to boost engagement rates, and upgrade the visuals you use by integrating video and custom brand marketing images.

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Warm thoughts for customer service during the holidays

Service Untitled

You’re most likely sending out emails, brochures, and promotions with greetings of the season, but what happens after the lights are removed and the tree is packed away? Don’t just promote your product, but give something valuable. Promote these events via email, newsletters, or social media.

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Getting what you pay for: How Amazon’s membership fee retains customer loyalty

Service Untitled

And so all of that brings some ideas to promote customer loyalty in smaller businesses. Perhaps a retail establishment could offer prepaid bonus cards where an initial fee is paid, and then the customer enjoys a constant discount on merchandise and special incentives during holidays and peak shopping hours. In the Jacksonville, Fla.

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Email Marketing Tips For A Valentine’s Day Sales Boost

Small Business CEO

Most people are still paying off their bills from the Christmas holiday season, so make sure the offer is affordable and is compelling enough to encourage them to act. Give people Valentine’s ideas in your next newsletter. Tags: Marketing email marketing holiday sales newsletter valentines day.

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How To Trick Out A Facebook Business Page | Internet Marketing.

Andrea Kalli

If you have events, use the Events app If you do videos , use the Video app Adding an opt-in form for an e-newsletter or blog subscription (or whatever): Use the Static HTML app Techniques to use images throughout to create that visual punch: Images, images, images. Promotional Elements: 1) Add pictures and galleries. Think banner ads.

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Brick and mortar retailers can compete with their online competition

Service Untitled

When you think of the convenience that online stores are open 24 hours a day, seven days a week, and 365 days per year, it can certainly make that July 4th celebration where area stores close for the holiday inconsequential, because if you feel like shopping, just hit any key on your computer. Do you do home deliveries?