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Surprise! Your Customer Service Ain’t All That.

Tips From T. Marie

A recent article on Small Business Trends explains that although you may believe you and your business are providing excellent customer service, chances are your customers/clients aren’t exactly on the same page. Obviously, as business owners we tend to be biased about the delivery of good customer service.

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When businesses decide to neglect customer service

Service Untitled

Google, Facebook, and LinkedIn no longer maintain call centers claiming the costs are too high. Do these powerful organizations therefore view customer service as an operational cost rather than a marketing investment? The quality of customer service paves the way for loyalty, revenue and happy shareholders.

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‘Social listening’ can help businesses become more effective

Service Untitled

The buzz phrase “social listening,” also known as social media monitoring, can help organizations and businesses be more effective and build stronger brand relationships. Perhaps the Dell story with the “power to do more” further explains the concept of “social listening.”

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Can’t get much customer satisfaction with Facebook

Service Untitled

Just this week the American Customer Satisfaction Index partnering with ForeSeeResults polled 70,000 users of websites and social networks including Facebook, Google, CNN and Wikipedia. Most of us find customer service and customer satisfaction a challenge just in the businesses and organizations we pay to use.

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The Best Client Retention Strategies to Use Now

Success

To achieve your goals, you must develop a customer care policy that’s understood and adhered to by every member of your team. Your customer service, sales and marketing teams, and even IT and contractors must understand your corporate retention program for maximum impact. It will draw new clients as well. It often ends there!

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How to Launch (and Maintain) a Successful E-Commerce Business

Success

Google Trends will compare search terms and rank them by popularity over time and country. Google Keyword Planner helps you input a product or search term and find related, and ideally underserved, audiences. Any less and you attract too many needy customers. More, and they will expect white-glove customer service.

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Small Business World News Round-up – 2009/12/15

The Small Business Blog

Other Great Business Blogs Social Media for Business WinWeb Pitch of the Week – Martin Everard Benefits Of Building A Home Business Is There More Financial Hardship To Come? My Web StumbleUpon Google Bookmarks Technorati BlinkList Newsvine ma.gnolia reddit Windows Live Tailrank You want the whole tree."

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