What's Under the Hood of Your Web Copy? | Men With Pens
Men With Pens
MARCH 21, 2010
You’ll find lots of content out there telling you to use bullet points, short sentences, storytelling. There’s a lot more to writing web copy than that – and you’ll learn it from cars. Want to learn how to write better copy? It starts with the USP and ends the day you die. It’s good advice.
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