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Making Money: The Economics of Email

Small Business CEO

Let’s consider the following example: Sally, a small business owner with a brick-and-mortar jewelry store, is contemplating stopping sending emails because most of her new customers were coming from the online ads she places on Google when people search for “jewelry store in Omaha, NE.&#. What brought you into the store today ?

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Productive Networking: 22 Ideas to Organize Business Cards for Effective Followup

Stephanie LH Calahan

When it's accepted, I go to their profile and download their vCard into Outlook, adding any other contact info by reading their business card (the vCard never has a phone number, for example.) My goal now is to "connect" with one or two people and not "collect" from everyone! The business cards? Speed stuns.