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Authoritative Website Copy | Men With Pens

Men With Pens

Putting confidence into your copy almost to the point of arrogance is pretty powerful stuff, and it works out great for a lot of people. However, all too often this confidence turns to cockiness. If you’re still not sure, I’ll be honest – I’m probably not going to be able to help you yet, because this takes confidence on both sides.

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9 Clever Writing Tricks to Supercharge Your Blog Posts

Men With Pens

Here’s an example of how I could have written the previous paragraph, with the differences in bold: Some “I” language is fine. Here’s an example: The tests were conducted on several websites… (passive voice). Here are a few examples: Your Sneak Peek Behind the Writing Course Doors. Want an example?