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Trust Me on This: Building a Business Clients Love

Tips From T. Marie

According to a PwC survey, 87% of consumers stated that trust is a deciding factor in their purchasing decisions. Showcase Your Knowledge and Passion: Use your website, blog, or social media to share valuable insights into your industry. Stay the course, and your reputation as a trustworthy business owner will grow.

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How to Find and Win More Clients as a Home Business Owner

Tips From T. Marie

In fact, it’s one of the most popular requests from students of my “ Work From Home as a Virtual Assistant ” course. Use Social Media Social media is a great tool for home business owners looking to find clients. Think of how often you read the reviews on Amazon before you purchase something.

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Four Ways to Systematize and Simplify Social Media

Andrea Kalli

Here are a few ways to systematize and simplify your Social Media efforts. Social media ‘gurus’ have invested thousands of hours in their online brands, often losing track of more important metrics in the process. Social media marketing is as much about opportunity cost as it is real results.

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Five Ways to Respond to Social Media Challenges and Criticism

Andrea Kalli

Over the course of just three years, once powerful newspapers were reduced to specks on their former image, and social media services took over as the most frequent and powerful platform for internet users to find out just what was going on. Social media attracts strong opinions, some politically charged and others personal.

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Social Media Pre-Marketing: Three Ways to Build Value Before You Market a Launch

Andrea Kalli

Ideas for Using Social Media Pre-Marketing: Here are Three Ways to Build Value Before You Market. If there is one part of social media marketing that is particularly daunting, it is the product or service launch. 1) Create content on third-party websites, blogs, and communities. Not sure how all this works?

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How to Measure the Effectiveness of Your Social Media Marketing.

Andrea Kalli

With such a wide divide in opinion, it is important that you base your social media spending (of time, of course) on campaigns that actually work. But how can you test your social media campaign for effectiveness? Social media is not a great platform for the traditional “buy now!&#

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How to Measure the Effectiveness of Your Social Media Marketing.

Andrea Kalli

With such a wide divide in opinion, it is important that you base your social media spending (of time, of course) on campaigns that actually work. But how can you test your social media campaign for effectiveness? Social media is not a great platform for the traditional “buy now!&#