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Serving Your Ideal Client Starts with Understanding Their Buying Motives

Success

If uncovering these motives is at the heart of your future success in sales , maybe you should take a deeper look at what caused the purchase. They are the real reason or reasons for making a purchase. Many times the salesperson (not you, of course) is fooled into believing that the surface issue is the real reason for purchase.

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8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand

Allwork

According to Business Insider, a remarkable one-third of millennials have purchased from a brand after seeing a sponsored post. A display ad may only hold someone’s attention for a fleeting moment; whereas sponsored articles, devoted to touting a brand, may demand a reader’s time for a much more extended period.

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Overcome Imposter Syndrome: Thriving in Your Home Business Journey

Tips From T. Marie

In this article, you’ll find tools and techniques to cultivate a positive mindset , conquer self-doubt, and become the protagonist of your entrepreneurial tale. By celebrating even the smallest wins, you bolster your confidence and develop resilience to overcome imposter syndrome. It’s a win-win!

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Master the 3 Stages of Buying to Win Your Ideal Client 

Success

As your dream clients work through the process of deciding what to purchase and who to buy from, they will reach a stage where they deal with their fears and concerns. You also provide references or whatever your prospective client needs to be 100% confident in moving forward with you. A Client Who Has Concerns.

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5 Ways to Thrill Your Customers (Because a Thank You Email Just Doesn’t Cut It Anymore)

Success

In face-to-face situations, it’s best to wear professional attire and work on projecting good posture , a positive attitude , friendly eye contact, a firm handshake, a smile and a look of confidence. Transactional milestones are any events that move the customer through the purchasing experience. Keep them coming back.

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Fill Up Your Love Bank, No Matter Your Budget: The Budgetnista Tiffany Aliche on Achieving Financial Wholeness

Success

If just reading “financial” in the headline made you want to skip this article, we promise you’ll feel much better about that word and its role in your life by the end. Plus, she shares tricks to reduce your impulse purchases. It’s not a capability issue, it’s a confidence issue. Aim for financial wholeness.

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4 Brand Strategy Principles to Keep In Mind For Your Small or New Company

Success

Or perhaps you feel confident enough to completely press pause on any branding work. What’s in it for an audience to purchase your brand?” With mass layoffs continuing to make headlines, your small or new business might think—at first blush—of saving cash and manpower by defining and activating its brand strategy in-house. Who are you?