The Biggest Secret of Stellar Copywriting
Men With Pens
APRIL 8, 2012
I wrote press releases for the music industry, which was pretty cool. But, I was never initiated into the uber-secret-mad-men-esque clique known as “agency copywriters”. Then I met a copywriter who had worked in agencies for his entire career. Once upon a time, I wasn’t on the inside. Or the decoder ring.
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