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Not All Stories Have Happy Endings—For This Entrepreneur, It Was Still Worth It

Success

Inclusivity was an important part of how K-DEER handled production and marketing. The program generated over $240,000 to causes including eating disorder prevention, cancer advocacy and LGBTQ youth services since its start in 2014. Deer and her team went into global research and development mode seeking suppliers.

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Win an award-winning Brother office labeller

Practically Perfect PA

Industry research* has shown high levels of customer satisfaction with Brother’s P-touch labelling range in Europe; 94 per cent of business users surveyed were satisfied or very satisfied with the product and 92 per cent would buy another Brother labelling machine. contact-form]. This post is sponsored by Brother.

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How to Use Video to Drive Business – to – Business Sales

Andrea Kalli

Business-to-business, or B2B buyers today do not contact a supplier directly until 57 percent of the purchase process is complete, research shows. For businesses, this means that much of the decision-making process takes place before a potential B2B purchaser even contacts you to discuss your products or services.

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Using social media to empower Assistants

Practically Perfect PA

You can follow and connect with other Assistants, clients, colleagues, suppliers, brand ambassadors and influencers. Google Alert – if you want to impress the boss, gain brownie points and have up to date news you can set up google alerts for topics of interest (company updates, products & services, clients etc.).

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Inside the Edinburgh PA Network

Practically Perfect PA

Meeting other assistants who work near by, who share the same suppliers, hotels, restaurants etc. This then took me into the arena of public speaking and gave me the opportunity to be on the PA panel at ACES 2014. It is brilliant!