Success
JANUARY 18, 2024
This evolution has largely been driven by the rise of social media, influencer marketing and the emergence of innovative digital platforms. Grassroots marketing in the social media age A response to that yearning for connection and alignment in values can be seen in social media campaigns.
Small Business Labs
AUGUST 5, 2019
" The boutique agencies Upwork refers to are small service firms, most of which utilize freelancers as part of their project teams. The chart below (click to enlarge) is from a 2014 study on the impact of cloud computing we conducted in partnership with Intuit.
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Success
FEBRUARY 21, 2023
Arocho likes to say he runs his company like a talent agency in which the clients are the talent, and his company is trying to help them generate box office sales. Arocho admits he was slow to embrace the idea of spending time on social media in order to blog, write articles for websites or use LinkedIn.
Practically Perfect PA
JANUARY 12, 2015
I genuinely think 2014 was a turning point in our industry and I think 2015 will see a consolidation of our efforts to take our profession forward. Technology now allows individuals easier access to new opportunities and recruitment agencies are much more adapt at targeting the right candidates through social media and networking websites.
Success
FEBRUARY 26, 2024
Ten years ago, Ford founded and operationalized a boutique integrated marketing agency, BRND Marketing Group LLC, the lead agency of record for Lincoln Park Coast Cultural District (LPCCD), a nonprofit that is building a comprehensive cultural and arts district in historic Lincoln Park, Newark, New Jersey.
Success
JANUARY 30, 2023
A brand is a valuable asset that must be nurtured by delivering valuable content in social media; friendly, quick customer service; personal and authentic responses to every customer who contacts you; and respecting customers’ desires to opt in or out of direct marketing contact with your brand.
Service Untitled
MARCH 24, 2014
Amazon’s $20 increase for Prime members certainly drew a lot of derogatory hoopla this past week with social media and forums all buzzing with criticism about the 25% hike. In fact, according to Brand Key, a loyalty consulting agency, Amazon’s ratings dropped from 93% to 83% two days following the hike.
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