Matt Richtel’s New Book Explores the Emotional Balance Between Creativity and Stability
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JUNE 28, 2022
The question he and his fellow scientists posed in 2010 led to a paper published in 2012. The researchers then used an established research tool to measure how each group felt about creativity—not just how they said they felt on a conscious level, but also how they felt subconsciously. The other group did not get any offer of a bonus.
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