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The Bribery Act – what do assistants need to know?

Practically Perfect PA

Last week I went along to Confex 2012, for those that don’t know Confex is a large exhibition aimed predominately at event organisers. During this year’s event the powers that be put on a PA day which along with the exhibition including specific training sessions for PAs. Follow me on twitter @PracticalPA.

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Measuring the Impact of Social Media

Customers Rock!

Other metrics tie directly back to the bottom line (ex: value of sales coming directly from Twitter). As we move into 2012, I fully believe this will be the year that executives begin asking the difficult questions to their social media teams, including what kind of returns they are getting on their social media investment.