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Using Social Media to Build Relationships

Customers Rock!

I predict this will be a big focus for social media in 2012. And Mayor Booker and his team were listening via Twitter and went into action. When one constituent bad-mouthed Mayor Booker on Twitter, Cory showed up at his door and helped him shovel out. Making a Difference in 2012. How can this be effectively done?

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Measuring the Impact of Social Media

Customers Rock!

Other metrics tie directly back to the bottom line (ex: value of sales coming directly from Twitter). As we move into 2012, I fully believe this will be the year that executives begin asking the difficult questions to their social media teams, including what kind of returns they are getting on their social media investment.

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More on the Growth of Small Farms and Local Food

Small Business Labs

Follow us on Twitter Emergent Research EMERGENT RESEARCH is focused on better understanding the small business sector of the US and global economy. Carolyn is leading the coworking study and Steve is a member of the project team. Authors The authors are Steve King and Carolyn Ockels. agriculture went through a dramatic consolidation.

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