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No Pain, No Gain: Theragun Founder Jason Wersland on the Power of Word-of-Mouth Marketing

Success

The ubiquity of the Theragun—an industry-defining home-massage tool from the wellness company now known as Therabody —makes it feel like this was an overnight success story. The invention of the Theragun In 2007, Wersland—a chiropractor who’s always had an entrepreneurial spirit—suffered a terrible motorcycle accident.

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The Evolution of Bertony Faustin, Oregon’s First Black Winemaker

Success

Bertony Faustin finds his true calling When his father unexpectedly died in 2007, Faustin experienced a profound shift—realizing that life was too short to be unfulfilled. I finally understand that I am enough, and this last journey with the wine industry and everything that I do has allowed me to see some of that,” he says.

2018 329
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Once Upon a Time in Marketing: The Power of Storytelling

Success

In addition to being shown at industry events and trade shows, these customer story videos were emailed to new customers upon buying the insurance. Tony Lamb loves telling the story of how he was inspired to start Kona Ice, the gourmet ice cream truck franchise he launched in 2007. Kona Ice: Story time for franchisees.

2003 280
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Sophia Bush and Nia Batts are Used to Being Underestimated

Success

Bush was raised in Los Angeles, where we’re gathered today, sitting across from each other in a sun-dappled industrial loft. The pair met the old-fashioned way—at least for philanthropically minded women in the entertainment industry in the pre-social media era. That’s never been the case for these two.

2017 280
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How To Set Up an Efficient Content Marketing System

Office Organization Success

articles) as a way to market your business has been around for many years (I released my first info product in 2007 called, “The Complete Article Tracking Toolkit” ). Social media was really in its infancy then and not being using in the way it is today. Record your article as a video. It educates your audience.

UPS 100
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Virtual Assistant…10 Years Later

Tips From T. Marie

At the time, it was a relatively unknown term and I wouldn’t find myself really investigating it until August of 2007 after receiving my first (and last) pink slip as the real estate bubble burst under the weight of predatory lending practices and the looming shadow of the Great Recession. . This was a big step forward for the industry. .

2007 122
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How Immersive Art Has Transformed the Ways People Experience Creativity??????????

Success

Following in Jeff Koons’ footsteps were the two Mutts created by Oana Stanescu—red and yellow dog sculptures filled with live flowers and plants, another social media favorite. This installation drew crowds to the highly-coveted seating it offered and to its Instagram-worthy visuals. The Future of Immersive Art.

2003 291