No Pain, No Gain: Theragun Founder Jason Wersland on the Power of Word-of-Mouth Marketing
Success
OCTOBER 24, 2023
The invention of the Theragun In 2007, Wersland—a chiropractor who’s always had an entrepreneurial spirit—suffered a terrible motorcycle accident. Maybe that seems insane—if you have some of the biggest athletes and celebrities backing your product, wouldn’t you ask them for a little social media boost?
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