Remove 2005 Remove Agencies Remove Policies Remove Promotion
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How to Create Strategic Partnerships

Success

The goal is to increase capability—whether through offering new products or services, expanding in capacity or geographically, or cross-promoting,” she says. Create policy for the event that a new innovation stems from the partnership. Make sure the two entities easily fit together to better serve the customer.

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Discover the Formula for Happy Employees

Success

Nelson cites another example of how policy focused on keeping employees happy can work in a small-business environment. Based in New Richmond, Wisconsin, JA Counter was founded in 1976 as an insurance agency. He wrote 39 books that eventually led to him being known as the “father of modern management.” Putting Theory into Practice.