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Rebranding? 7 Keys to Ensure a Smooth Transition

Success

In the digital age, they are ultimately in control of whether they will ignore your messages, view or listen to them, share them with or without favorable comments or make a purchase. FedEx and National Car Rental are great examples of this focus. When it absolutely, positively has to be there overnight” is FedEx’s famous pledge.

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The Advertising Game

Laughing all the Way to Work

Fax Blasts I remember someone from my IAAP Chapter asked me to fax the notice of our Chapter dinner to a list of about 60 companies to promote it. I know I am dating myself with this ad, but advertising does influence our decisions on what we purchase. Im a people person The first place I go on a website is the Contact Us link.

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