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Building a Perpetual Marketing Machine

Small Business CEO

based restaurant. In a Pickle keeps its relationship with customers strong by sending them a weekly email newsletter that includes information on specials, community service activities, and even little things like tips on parking in the neighborhood. As an example, let’s look at In a Pickle, a Waltham, Mass.-based

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How Do You Know When Your Customers Are Starting to Stray?

Service Untitled

My family traveled to another town last weekend for my daughter’s basketball tournament, and with time on our hands before tip-off, we decided to grab a bite to eat. I found a few restaurants in the area using the iPhone app Around Me and picked one based on the menu and reviews. The restaurant was packed, which is always a good sign.