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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

Success

Over the past year, I have seen many ads for various AI products that promise to completely improve some aspect of daily life through calendar management, content writing and even ad generation. You can automate your calendar, your social media posts and your SEO strategy. It’s great to put out regular content!

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10 Strategies to help you Tweet like a Social Media Rockstar

Practically Perfect PA

Becoming a social media Rockstar doesn’t just “happen”; you need to really work at it. But if you fancy a bit of a shortcut, there are some simple things you can do to accelerate your rise to social media rock stardom. Mix things up by creating different power word-rich headlines to get people to engage with your content.

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Stay on Track for Productivity

Success

workers have packed up their cubicles and headed home to do just that. You can mark these blocks on your email calendar—Microsoft Outlook or Google Calendar, for instance—so it sends you reminders to stop and start. More time-wasters: social media and web-surfing. Pick up a pad of sticky notes to record your ideas.

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How to Make Reading Part of Your Daily Routine

Success

Or did you start a novel that you haven’t picked up again in months? Make time for reading by putting it on your calendar. Reading is no harder to achieve than your weekly conference call if you schedule it on your calendar and take it just as seriously. Get off social media to make time for reading.

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TikTok Is Here to Stay—Is Your Brand Ready?

Success

If the world’s most popular search engine was succeeded by a social media app, it may indicate a new era for the platforms that were once used solely for entertainment. A Pew Research Center study found that 84% of adults ages 18 to 29 use social media. Nearly half of consumers use social media to discover new brands.

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How To Hire And Manage Freelancers, According To Experts

Allwork

Clear communication up front, and continuing conversation through regular check-ins and transparent project management helps streamline workflows and prevent confusion. In 2020, more than a third of Americans freelanced — up 22% from 2019, CNBC reports. And the key to good management — freelance or otherwise — is communication.

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Using Social Media for Product Launches

Andrea Kalli

While thousands of marketers battle for the best PPC advertising spots, conversion rates, and lowest bid prices, smart marketers are building communities, fostering organic support, and launching their products to ultra-cheap promotion through social media. However, not every social media product launch is a success.