article thumbnail

Once Upon a Time in Marketing: The Power of Storytelling

Success

Upon being told the restaurant didn’t offer such a meal, she explained that her husband was in stage four cancer and had lost his appetite—except that he now craved a meatball sandwich. It’s two pieces of paper and a staple,” said Anne Tomsic, who previously served as vice president of communication for pet insurer Trupanion. “In

2003 279
article thumbnail

What I Learned the Year We (Nearly) Skipped Christmas

Success

My dad has always enjoyed days spent swimming in the ocean, followed by hearty dinners at nice restaurants. That night we went to the indoor pool, ate an early dinner at the lobby restaurant and piled into the big hotel beds to watch TV. I was 14 and just glad to be getting out of town. At least my 10-year-old brother was happy.

Learning 279
article thumbnail

Colour Coding Works.

Laughing all the Way to Work

I was in back-to-back Committee meetings and I decided to use two different colours of folders, a blue one for the Committee members, with an attendance sheet stapled to the inside cover for my purposes, along with their meeting packages, and a red one for the Chair with everything the Chair was going to need.