The Value of Professionally-Written Content to Online Marketing Campaigns
Andrea Kalli
OCTOBER 14, 2010
With almost any situation where public opinion – or in this case, the opinion of marketers – is split almost evenly down the center, there is plenty of examination and analysis to do. The idea of making their sales efforts impersonal are not even considered, merely brushed aside in favor of a strategy that keeps efforts internal and personal.
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