The Small Business Blog

FEBRUARY 12, 2008

The truth is that charging by the hour is terribly customer unfriendly and is therefor very bad for your small business and start-up business, like SOHO-, SME, SMB-, Micro-, Lifestyle-, Home-, DIY-, Hobby-, Boomer- or Personal business, like professional, contractors, freelancer, self-employed, sole-trader and virtual assistants.

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The Small Business Blog

MARCH 20, 2008

Carlton Nicholson is offering to make your hatchback car into something special, at a price of cause. Emmanual Opanuga is opening a shoe store chain , focusing on customer care while understanding the price pressures in this business. Quality, customer service and a niche market, what could possibly go wrong.

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Success

SEPTEMBER 6, 2021

This sounds like the fantasy version of the e-commerce lifestyle that’s sold in Instagram ads, but it was reality for my wife and me when we lived in Mexico in 2019. I didn’t take the time to find out what my customers wanted. I tried to compete on price instead of building a brand. Or a service?

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