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TikTok Is Here to Stay—Is Your Brand Ready?

Success

TikTok has quickly evolved past the 15-second dance routines and other short-form videos that ushered it into popularity. It’s even made headlines for the sheer number of people who log into the app to pick up career advice from professionals and various job consulting agencies, with many acing interviews and landing their dream jobs.

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How to Make Money With AI in 2024: A Beginner’s Guide to Saving Time and Effort

Success

I started a public relations (PR) agency with a vision of helping people make a bigger impact through media exposure. My company started incorporating AI within our application and other forms, using AI customer service tools like DigitalGenius. Starting any business can be a lot of work, especially one with lofty goals.

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Cutting Out Confusion: How to Explain SEO to Non-Techie Clients

Andrea Kalli

Using Videos to Develop the Perception of a Personal Relationship With Target Audiences When pursued correctly, video marketing can be an extremely effective tool to promote your small business. And yet, despite SEO’s immense value and potential for businesses, it is a remarkably hard sell for marketers and search consultants.

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Local SEO: Four Tips for Ranking High in Your City

Andrea Kalli

However, that is not to say that search , as a marketing form, is dead. Using Videos to Develop the Perception of a Personal Relationship With Target Audiences When pursued correctly, video marketing can be an extremely effective tool to promote your small business.

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Answering Reader Mail: Career Progression, Wearing Different Hats, and Realistic Expectations

Musings of a High-Level Executive Assistant

I'm an EA to the President and CEO of a North American marketing agency that is growing rapidly. When we were a smaller agency, I was the EA and Office Manager for a smaller facility. I've heard of EAs who are promoted to Operations or Facilities roles later on in their careers but at this point, I am playing both roles.

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What Is An Applicant Tracking System? 20 Powerful Benefits & Features

Recruit CRM

An Applicant Tracking System (ATS) simplifies the hiring process for any agency recruiter and HR department. These questions typically asked are in the form of a checkbox or short answer type questions. The percentage was significantly lower at 76% for agencies with lesser recruiters.

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