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Top 10 Most Innovative Companies to Watch in 2024

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are made to order, with select products available for purchase at retailers like Target and Sephora. The company raised $150 million in private equity funding in 2020. How they innovate: Its cruelty-free formulas (a whopping 12 billion custom combinations are possible!) 29 Photo by ©Tory Williams/Courtesy of No.

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