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5 Ways to Thrill Your Customers (Because a Thank You Email Just Doesn’t Cut It Anymore)

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In a study published in Psychological Science , Princeton psychologists Janine Willis and Alexander Todorov reveal that it takes only a tenth of a second to form an impression of someone when you first meet. Then she returns the ticket to the customer, who resumes shopping. This article was published in April 2018 and has been updated.

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