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Inside the Edinburgh PA Network

Practically Perfect PA

Over the last few years there are plenty more online communities and in more recent times we have taken networking to a whole new level with local networks, organised by assistants, springing up all over the place. First up we have the Edinburgh PA Network. The PAs behind the Network. About the network….

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8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand

Allwork

Rather than solely focusing on promotion, sponsored content is crafted to be educational or entertaining — a strategy that can help earn the attention and trust of consumers, ultimately driving sales. According to Business Insider , a remarkable one-third of millennials have purchased from a brand after witnessing a sponsored post.

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How to Partner with a Rival for a Win-Win

Success

The New York International Auto Show features vehicles from dozens of manufacturers—all of which view the event as a worthwhile opportunity to promote their latest models to more media and potential customers than independent efforts could net. In 2013, I opened my retail store in a blighted commercial corridor. Elevate best practices.