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How to Name Your Business

Success

An internal team was assigned to meet once a month to brainstorm and examine potential names. We get lots of engagement with Facebook campaigns and click-throughs on Google AdWords as well as email promotions. This article was published in May 2013 and has been updated. We needed to succeed and fail on our own identity.

Legal 265
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How Guy Kawasaki Manages His Social Media Presence

Ian's Messy Desk

We pay several as editors — they are not “interns” in the sense of unpaid students. 5) Promotional Tweets. Finally, if you see a tweet that is promoting my books, appearances, or investments, it’s almost always one that I posted with Tweetdeck or that Peg Fitzpatrick has scheduled using HootSuite. Google+ : Me only.

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Personal Updates, Reflections and Looking To The Future

Eat Your Career

I was promoted from corporate trainer to program lead in three months. The decision came sometime around April of last year (2013), after many months of painstaking reflection. An hour after hitting “send” on my application, I got an email asking me to come in that day for an interview. Email this to a friend? Tweet This!

Resume 100
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Personal Updates, Reflections and Looking To The Future

Eat Your Career

I was promoted from corporate trainer to program lead in three months. The decision came sometime around April of last year (2013), after many months of painstaking reflection. An hour after hitting “send” on my application, I got an email asking me to come in that day for an interview. I woke up one morning and thought, “Wow.

Resume 100
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8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand

Allwork

Rather than solely focusing on promotion, sponsored content is crafted to be educational or entertaining — a strategy that can help earn the attention and trust of consumers, ultimately driving sales. Done correctly, sponsored posts have the capability to catapult your business sales.

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Company Perks and Showing Appreciation

Musings of a High-Level Executive Assistant

Employee discounts to local businesses and the performing arts -Executive retreat or seminar based on Jim Loehr’s The Power of Full Engagement or The Power of Story -A team of volunteers to promote a fun culture at the office with a nominal budget allocated by the company for game nights, Halloween costume contest prizes, talent shows, etc. -On

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How to Partner with a Rival for a Win-Win

Success

The New York International Auto Show features vehicles from dozens of manufacturers—all of which view the event as a worthwhile opportunity to promote their latest models to more media and potential customers than independent efforts could net. In 2013, I opened my retail store in a blighted commercial corridor.