Remove 2013 Remove Budget Remove Promotion Remove Purchasing
article thumbnail

8 Reasons Why Sponsored Content Is Worth The Investment For Your Brand

Allwork

Rather than solely focusing on promotion, sponsored content is crafted to be educational or entertaining — a strategy that can help earn the attention and trust of consumers, ultimately driving sales. According to Business Insider , a remarkable one-third of millennials have purchased from a brand after witnessing a sponsored post.

article thumbnail

How to Partner with a Rival for a Win-Win

Success

The New York International Auto Show features vehicles from dozens of manufacturers—all of which view the event as a worthwhile opportunity to promote their latest models to more media and potential customers than independent efforts could net. In 2013, I opened my retail store in a blighted commercial corridor. Elevate best practices.