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How to Name Your Business

Success

“You have a very limited amount of time to get a potential customer’s attention and answer key questions about what your business does,” says Mark Joyner, author of a book on business naming called The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less. This article was published in May 2013 and has been updated.

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Reward and Recognition within the Assistant Industry

Practically Perfect PA

It’s not just me saying this either – in a survey conducted back 2013 in by the Office Team in the States. and 51% said they didn’t feel confident asking for career development budget. Why promote an assistant who is making your life a whole lot easier? 44% said they felt slightly underpaid. Again this is fairly common.

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4 Reasons Why Small Businesses Should Be Embracing Social Media

Small Business CEO

There are a number of obvious advantages to using social media and we could simply leave it at “it’s necessary because all your competitors are doing it”, but to really give you an idea of why you would be missing out if you fail to utilise social media in 2013 we’ve compiled the following list of reasons: 1.

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How to Partner with a Rival for a Win-Win

Success

The New York International Auto Show features vehicles from dozens of manufacturers—all of which view the event as a worthwhile opportunity to promote their latest models to more media and potential customers than independent efforts could net. In 2013, I opened my retail store in a blighted commercial corridor. Elevate best practices.