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Measuring the Impact of Social Media

Customers Rock!

In order to answer this question, one must consider the true cost of managing a social media program. Per social media manager Rachel Gross (shared in an interview I did with her for my book , p. What are the costs? In order to consider calculating ROI, one must understand the costs involved with social media. Sanuk is another example.

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The Latest at Customers Rock!

Customers Rock!

social media and customer loyalty, a very new topic at the time. Much has changed in the world of social media, and customer loyalty/customer service is just now being discussed as a social media goal. Let me know if you plan to come; it should be very helpful for those of you in customer service!

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Service Untitled» Blog Archive » Perception is key to customer.

Service Untitled

Service Untitled The blog about customer service and the customer service experience. Delivering superior customer service is also a perception. A customer’s perception of an issue is often different than the actual circumstance. At a local.

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Consumer Reports’ naughty and nice list for holiday shoppers

Service Untitled

There is one caveat however; more than three returns within 45 days require a manager’s approval. Verizon Wireless for doubling to $350 the early termination fee if a customer cancels their smartphone subscription after the 30-day grace period. Their website does not offer a customer service phone number.

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Lithium’s Customer Heroes

Customers Rock!

I have attended two of these events in the past – as a Lithium customer (Verizon). Good News for Social Customer Service. I was happy to see a renewed focus on both sides of social business – customer service, as well as marketing. It also includes case management, which had been lacking.

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