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Getting what you pay for: How Amazon’s membership fee retains customer loyalty

Service Untitled

These are the people who spend twice as much as non-Prime members annually, and it’s all about convenience, selection, and price comparisons. Say it anyway you want, but the best part of any kind of loyalty program is the money a customer saves versus the cost of the rewards’ programs. And why does this happen?

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Benchmarking Customer Expectations - What’s the Right Yardstick?

Small Business CEO

Is that the right comparison? Your customers, whether they are consumers or businesses, rarely measure you against others in your industry. Health care organizations get compared by consumers to their auto insurance company, their bank and their cell phone companies. How do you compare to your competitors? Think about it.

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Being In Business Means Being Online

The Small Business Blog

My articles on the Nasdaq will focus on commentary and comparisons between how big businesses are acting and performing and the ramifications and lessons that are in these activities for small businesses. I hope you will join in the discussion; I hope to see you there! Digg Furl Netscape Yahoo!

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Work-Life Balance 2.0 and Small Business | THE SMALL BUSINESS BLOG

The Small Business Blog

This has created not only many health problems like cardiovascular disease, a weaker immune system, frequent headaches, backache to name but a few, but also social problems in areas like child-care, care for relatives, increase in divorces and other symptoms of a social fabric breakdown. Work-Life Balance 2.0

2007 100
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Evaluating Benefits 101 – Comparing Premium Costs is Just Not Enough

Small Business CEO

These hidden costs involve the recruiting, hiring and training of employees and can have a significant effect on the financial health and bottom line of a company. For many employees, especially younger ones, the allure of benefits pales in comparison to the salary or wage associated with a job. Benefits Photo via Shutterstock.

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