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Society 18 Founder Pamela Zapata on Supporting Influencers of Color and Knowing Your Worth

Success

Pamela Zapata: I had been working in marketing, production, talent and casting for about 10 years when I started the agency. Then, I moved to New York and worked at a couple of marketing agencies, where I was overseeing the Estée Lauder and Unilever portfolios—everything from influencer strategy to casting to execution to reporting.

Agencies 304
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Do Pay Transparency Laws Actually Matter?

Allwork

Policy goals Pay transparency laws are regulations that require employers to disclose information about employee compensation, either to the employees themselves or to the public. According to SHRM , 74% of U.S. workers say that they are less interested in applying to job postings that do not list a pay range, and 73% of U.S.

Salary 304
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Gen Z: Trailblazing The Future Of Work Or Trapped In A Cycle Of Sacrifice?

Allwork

Nearly 60% of these young people are unsatisfied with their current salary, and 7 out of 10 say the school didn’t equip them with the necessary skills to negotiate their salary. Companies might need to adapt their policies to attract and retain these young workers.

Salary 287
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6 Tips On How To Start A Successful Work-From-Home Recruitment Agency

Recruit CRM

No one is certain on how long the effect of the pandemic might last and how it will hamper the global economy but one thing is certain for sure that enterprises will experience challenges in negotiating with the existing clientele or forming a new client base. Discover your market and the knowledge you have.

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6 Tips on How to Start a Successful Remote Recruitment Agency

Recruit CRM

No one is certain on how long the effect of the pandemic might last and how it will hamper the global economy but one thing is certain for sure that enterprises will experience challenges in negotiating with the existing clientele or forming a new client base. Discover your market and the knowledge you have.

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The Art of Persuasion: 4 Tips to Master Influence

Success

Harris is the co-founder and CEO of Mekanism , an advertising agency that blends soul and science to drive results. No matter what your goal is, all you have to do is embrace the quirks you were born with. Skill-hunters want to learn as much as they can, whether that’s marketing, negotiating or foreign languages.

Skills 306
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How to Create Strategic Partnerships

Success

The goal is to increase capability—whether through offering new products or services, expanding in capacity or geographically, or cross-promoting,” she says. When a client comes to me and asks for a service outside my area of focus, I refer them to one of my partners, with whom I have a pre-negotiated referral fee.

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