Social CRM: An Idea Whose Time has Come?
Customers Rock!
MAY 28, 2012
People Skills. Marketing departments aren’t staffed evenings and weekends, although many contact centers are 7 X 24. Product Knowledge. Customer service agents are trained on product and service specifics and are better versed in how to handle the issues that arise. So where’s the gap? Brand Voice.
100 
Let's personalize your content