Small Business Labs

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Using Twitter's Promoted Tweets

Small Business Labs

Promoted Tweets are basically paid ads for Tweets. They are described by  Twitter  as "ordinary Tweets purchased by advertisers who want to reach a wider group of users or to spark engagement from their existing followers." Promoted Tweets is extremely easy to use.  Here are our reactions: 1. .

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Small Business Saturday and New Localism

Small Business Labs

Today is Small Business Saturday , a promotion by American Express designed to get more people spending money at locally owned, independent merchants.      As part of their promotion, AMEX was kind enough to subsidize my purchases with a $25 credit. 

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