Small Business Labs

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The Creator Economy Monetization Features of the Major Social Media Platforms

Small Business Labs

  For example, as we were writing this article, we heard that  YouTube is launching a $100 million fund to attract TikTok creators to its Shorts product. It seems almost every day, there's a new announcement around making money as a digital creator. 

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Social Media, Experiences and the Fear of Missing Out

Small Business Labs

Way back in 1998 a couple of consultants coined the term " the experience economy " and urged companies to offer interesting and unique experiences in addition to products and services.  The reason is simple - social media allows people to record their experiences and share them with the world. .

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Is Corporate Social Media Sales Media?

Small Business Labs

If we mention a product or service that we received for free or other considerations, we will note it. Blog powered by TypePad Member since 01/2005 « Great Quote on Consumer Versus Business Social Media | Main | The Small Business Side of Maker Faire » May 20, 2010 Is Corporate Social Media Sales Media?

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Great Quote on Consumer Versus Business Social Media

Small Business Labs

If we mention a product or service that we received for free or other considerations, we will note it. Blog powered by TypePad Member since 01/2005 « DMAs Spring Magazine Focused on Going Global | Main | Is Corporate Social Media Sales Media? Web/Tech women work/life balance

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McKinsey on Technology Trends

Small Business Labs

social media, cloud computing, big data, coworking, the gig economy and others. ." social media, cloud computing, big data, coworking, the gig economy and others. But as McKinsey points out, convergences between technologies, social and economic trends have become increasingly powerful drivers of change. 

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Yes, Celebrity Dogs, Cats and Even Hedgehogs Have Agents

Small Business Labs

.  Key quote from the New York Times article This Instagram Dog Wants to Sell You a Lint Roller : There is now a talent agency based in New York that represents social-media celebrity animals. His Instagram feed includes ads for various products. The celebrity hedgehog is named Atticus.

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Millennials Driving Pet Humanization Trend

Small Business Labs

Cat owners less willing to spend on products and services. We also found this quote interesting (the picture is from the article): Millennials were also twice as likely than Baby Boomers to buy clothing for their pets, a phenomenon Richter chalks up to the prevalence of social media