How Seasonal Shopping Events have Changed Loyalty Programs
Small Business CEO
NOVEMBER 26, 2020
Shopping has changed almost beyond recognition over the last few decades. Increasingly, shoppers don’t jump in the car to get those must-have Christmas presents; they instead open up a browser window. And this trend has only been accelerated by the Covid-19 pandemic. Our changing shopping habits have been accompanied by changes in the way that loyalty programs are structured.
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