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What is Good Information Hygiene?

Small Business Labs

The Trust Barometer has lots of good information and is well worth reading. But we were particularly struck by Edelman's concept of "information hygiene" in this year's report.   " They measure information hygiene across 4 dimensions: Regular engagement with news: Do they stay informed? .  

2021 272
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Best Virtual Assistant Services - Elevating Your Business with a Remote EA

ProAssisting Blog

A remote executive assistant conducts market research, gathers valuable data, and provides insights crucial for informed decision-making and staying ahead in competitive markets. Crafting Engaging Content and Editing Excellence Compelling content is key to engaging audiences.

Payroll 650
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CB Insights Creator Economy Map and the Rise of Content Monetization

Small Business Labs

CB Insights points out that digital content creators have had to cobble together various tools to build and monetize their activities.    Key quote: " a slew of startups are looking to disrupt the way creators make content, develop their audiences, or grow their businesses beyond advertising.

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Will Google Generative AI Search End the SEO Industry?

Success

You could get all the information you were looking for without having to dig through multiple websites for the answer. Content marketer Julia McCoy posted a video posing the question, “Is SEO officially dead? Results: The ranked content is then displayed on the Search Engine Results Page, also known as the SERP.

Google 329
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Resetting Your Marketing Strategy in 2024: Human-Centric Marketing Is Critical in the AI Era

Success

In my own marketing strategy, I like to use a blended strategy that both leverages technology and creates content designed for humans. This focus on human-centered content is especially important now. Humans like content that is clearly made for humans by humans. It’s great to put out regular content!

2024 323
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6 Content Marketing Goals You Should Set Today

Small Business CEO

Why do you need to have content marketing goals? Without goals, your content marketing is a futile exercise that will not provide you with any results. See, the reason why everyone is focusing on content marketing is that traditional advertising is waning. photo credit: Rawpixel. Streaming platforms do not have third-party ads.

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Top 5 ChatGPT Alternatives: When to Use Them and Why

Success

When I ask for the top five restaurants or hiking trails near me, it provides more than just information and links. Both generate blog, social media, email and other content. Rather than focusing on creative content marketing, Copy.ai You can even integrate your Google Workspace! That’s where this ChatGPT alternative comes in.