Andrea Kalli

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Effective Content Marketing: Five Tips for Writing Great Content

Andrea Kalli

Content is dynamic and variable, and without a dedicated strategy and game-plan for ensuring that your content is quality, it is unlikely that you will ever see any positive marketing results. However, while great content is difficult to produce, learning to create great content is not. 1) Minimize fluff and padding.

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Authority Blogging: Five Tips for High Power Blog Posts

Andrea Kalli

Blogs were monetized with Adsense and affiliate products, and what mattered was not the quality or relevancy of the content, but the amount of space which was available to plaster with Adsense advertisements and sponsor information. Blogging frequently is not the goal. Now, things are remarkably different. Ignore them.

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Four Tips for Highly Effective Content Marketing

Andrea Kalli

From rejected submissions to frustratingly difficult topics; troubled supporting websites to readers that just won’t make a purchase, the amount of potential problems affecting content marketers is miles long and filled with frustration. It is important to get your content marketing empire built on the right foundation.

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Own Your Niche: Three Reasons to Build Content For Your Own Websites

Andrea Kalli

From search -powered pay-per-click advertising to pure organic rankings, content fuels traffic, builds online empires, and helps you increase sales and total revenue. The most secure online content is that created for your own online properties, especially those that have the potential to grow. Owned content is stable content.

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How to Promote Your Blog

Andrea Kalli

Of course, the hardest part of blogging is promotion. From technology to self-improvement, every part of the blogging world is packed with insular, difficult groups that can prove a difficult promotional target. Still, there are some blogging techniques that have been proven to be effective.

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The Value of Professionally-Written Content to Online Marketing Campaigns

Andrea Kalli

With the newspaper industry in a state of flux, many marketers and content-driven entrepreneurs are reexamining long-held beliefs about the value of content. Others have swung in the opposite direction, embracing content of any kind and vetting little work before it is published. Cheap content can’t sell.

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How to Run a Blog-Based Promotion

Andrea Kalli

With a reasonable amount of blog traffic and a proactive audience, it is possible to put your business in front of thousands, sometimes even tens-of-thousands of eyes, all with a simple special offer or potential prize. Of course, running a blog competition is not as simple as posting what you want people to do.

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