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Customizing Coworking Spaces for Niche Markets: Smart Strategy Or Risky Move?

Allwork

Specialized spaces within coworking environments are trending, providing tailored amenities and designs for niche industries to foster creativity and collaboration. Coworking operators can leverage opportunities by offering industry-specific services, fostering strong communities, and creating targeted marketing strategies for niche sectors.

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Society 18 Founder Pamela Zapata on Supporting Influencers of Color and Knowing Your Worth

Success

“Racial pay gaps are an issue in every industry,” NBC News reported last year. That disparity comes as no surprise to Pamela Zapata, who saw firsthand the inequities in the industry during her decade-plus in marketing, production and influencer strategy—and set out to fix it. Nowhere is it worse than in influencer marketing.”.

Agencies 306
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Ep 199: Sarah Howson on Recruiting Red Flags, Resumes, and Networking

LEADERASSISTANT.COM

Sarah and I chat about her career journey, navigating life challenges while at work, red flags in the recruitment process, networking as an assistant, tips for updating your resume, and stepping out of your comfort zone. Sarah has a passion for building relationships and connecting assistants. LEADERSHIP QUOTE. Maya Angelou.

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Is Grassroots Marketing Still Relevant? Exploring Community Marketing in the Digital Age

Success

“We also see the rise (and sometimes fall) of platforms like Discord or Clubhouse that are enabling brands to have personalized conversations without guerrilla-style efforts,” says Sarah Remesch, founder of 270M, an agency specializing in talent management and influencer campaigns.

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U.S. Investing $140 Million To Develop AI Workforce

Allwork

Today’s investment means the NSF and funding partners have now invested close to half a billion dollars in the AI Institutes research network, which reaches almost every U.S. What’s going on: On Thursday, the White House announced a $140 million dollar investment to develop seven new artificial intelligence research hubs in the U.S.,

Agencies 226
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SUCCESS’ 2024 Women of Influence

Success

Every year, the SUCCESS Women of Influence awards shine an exciting spotlight on remarkable women who transcend boundaries, inspiring and transforming lives across diverse industries and communities. It acknowledges that women’s contributions are indispensable, spanning not only specific roles but all facets of life and industry.

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The Networked, NOverhead Business Model

Small Business Labs

Ad Age's Can a Collaborative Cohort of Indie Shops Topple the Big Agency Networks covers a new ad agency called Circus Maximus.   Founded by a trio of former big ad agency executives, Circus Maximus is part of a new wave of small advertising firms that are challenging the big agencies.