What Is Blue Ocean Strategy?
Success
AUGUST 18, 2021
Prior to 2007, few of us knew we wanted a device with a touch screen that could take calls, send messages, play music and offer multitudes of apps. A deep SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis may be one tool to employ. In some cases, consumers may not even know that they want something. Consider the iPhone.
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