Small Business Labs

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The United Nation Reports There are 4.9 Billion Internet Users

Small Business Labs

The UN’s International Telecommunication Union (ITU) estimates that 4.9 billion people are using the Internet in 2021 , which is about 63% of the world's population. This, of course, means about 37% of the world's population are not Internet users, and not surprisingly, most of these folks are in developing countries.   Key quote from the Washington Post's 1 in 3 people around the world have never used the Internet, a U.N. report estimates : " across the U.N.’s 46 lea

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Study by U.K. Think Tank Finds Gig Workers Satisfied With Their Work

Small Business Labs

The Social Market Foundation is an independent, non-partisan, non-profit think tank based in the U.K.   They recently released Rides and responsibilities: Understanding the needs and preferences of those who work in the gig economy , a study they conducted that focused on the attitudes and motivations of food delivery riders who work with Deliveroo.

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Gig Platform Workforce in England and Wales Nearly Tripled Over the Past 5 Years

Small Business Labs

The U K's Trades Union Congress (TUC) recently released a study that found that about 14.7 percent of workers in England and Wales - about 4.4 million workers - regularly perform work via an online gig platform.  They also found that 22.6% of workers in England and Wales have used gig platforms to find work at some point. This is up from 5.8% who performed work via online platforms regularly (at least once per week) in 2016.

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Social Commerce Forecast to Boom

Small Business Labs

One of the hottest investment firms is Ark Investment Management.  Their investment focus is on firms creating disruptive innovation and their stable of exchange-traded funds has around $40 billion invested in them. Their recent article Social Commerce:  The Next Wave in Online Shopping outlines why they're forecasting social commerce to boom over the next 5 years.

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Do Gig Workers Want to be Employees?

Small Business Labs

The quick answer to the title question is most gig workers don't want to be employed in a traditional job.  But some do. This topic has come up because  last week a California judge ruled that Proposition 22, a ballot measure passed in last November's elections that allowed rideshare and delivery companies to treat their drivers as independent workers was unconstitutional.

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Small Business Mobile Banking Use Varies by Generation

Small Business Labs

Barlow Research Associates A Generational Shift in Business Banking Behaviors Is Upon Us, and It's Not Just Among Your Millennial Customers covers the banking transaction channels used by small businesses by the age cohort of the owner. As the Barlow chart below shows (click to enlarge), there's a big difference in the use of mobile banking applications. 64% of Gen X and Millennial SMB owners (those younger than 57) regularly use mobile apps for their banking transactions.  Only 41

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Interesting Study on Content Creators

Small Business Labs

the Tilt , a content marketing site, recently released The Unconventionals , a survey and study of online content entrepreneurs. They describe content creators as: "Content entrepreneurs (CEs) make money by turning valuable and interesting content into revenue streams. Some are solopreneurs making a comfortable income based on sharing their unique expertise with a niche audience.

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