In Transition: So What’s Your Brand?
Job Advice Blog
JUNE 13, 2012
More than ever, when you are in transition you should have a brand. Why? you ask. Because that is how you differentiate yourself and stand out from the proverbial crowd. Branding is not about what you like but about what employers like. Your branding statement—whether in writing, on the Internet, or spoken via your elevator [.].
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